Facebook Help

For starters, Facebook is an online social networking site where people can have an easier access to friends from afar. The site connects people from anywhere in the world. Almost everyone seems to be using Facebook nowadays for almost everything, and they spend a lot of time on it too, and these people could be your prospective market. Therefore, if you are going to market something, Facebook would be the right place to do it; but how? Why are Facebook Fan Pages the Best choice for Businesses? The pages are   public and made visible to search engines . Any new feed you make on your Page will automatically   show up on your fan’s newsfeed . You can make a   landing page for your Fan Page . You can   add targeted ads to link   on specialized tabs. Facebook provides a   page analysis tool  named Insights. Facebook is your   launching pad and foundation . This is   a ...

With the increasing cost of boosting posts and the lowering organic reach on Facebook, many marketers are shifting their focus more towards advertisements and Facebook’s PPC.  The danger of PPC, of course, is the cost.  It’s easy to nickel-and-dime yourself into far exceeding your returns.  The way to keep your costs down is to put a lot of time and energy into planning. Determine Goals The first thing you need to do is determine your goals.  Are you looking for new fans, new subscribers, traffic to your website, website conversions, app installs or something else?    Different actions have different costs.    Jon Loomer has a few price guidelines : Bringing in new Facebook fans is going to cost somewhere around $1 per fan, depending on a number of factors.  The competition in your niche, the recognition of your brand and the keywords you target will all affect this. Bringing in new email newsletter sub...

I’ve been looking into the Facebook ads payment process for a while now, and I’ve seen quite a bit of confusion over the billing schedule and the issues people encounter with charges, credits and refunds. Unfortunately, Facebook is really difficult to get a refund out of, and you have to prove beyond a shadow of a doubt that you were charged incorrectly in order for them to refund you. So let’s look at some situations, and whether or not you get a refund. An Ad With No Impressions I’ve seen this one come up in the forums before; someone sets an ad budget with their payment method of choice and they notice a charge on their account. They stop or cancel the ad, or maybe the ad runs and they just don’t get any impressions, due to targeting. They then   ask Facebook   for a refund of the money they spent. There’s no issue here, and no refund is needed.   Facebook only charges you when an event actually happens.   If you run an ad for two weeks but you get...